Shopicka was an online marketplace where independent cratfsmen and artisans could set up their own store and sell products. The marketplace itself was aimed at showcasing brands and products from Israel’s more rural areas - making them more accessible to online buyers.
Various pages were created for to complete the entire shopping experience: discovery, search, categories, item details page, cart, checkout flows, order history and additional pages like magazine and gift card redemption.
I designed Shopicka's website while at Awesome Design Agency for the client Mccann Tel Aviv. My responsibilites were from initial wireframes to final design, including design QA with development team.
Shopicka customers receive their items delivered to their doors in branded cardboard boxes.